Augmented Reality


Apple iPhone Apps reports on new iPhone features, attributing credit to an anonymous leak from inside Apple. I would like to focus on one specific feature. They report, with skepticism:
-Revolutionary combination of the camera, GPS, compass, orientation sensor, and Google mapsThe camera will work with the GPS, compass, orientation sensor and Google maps to identify what building or location you have taken a picture of. We at first had difficulties believing this ability. However, such a “feature” is technically possible. If the next generation iPhone was to contain a compass then all of the components necessary to determine the actually plane in space for an image taken. The GPS would be used to determine the physical location of the device. The compass would be used to determine the direction the camera was facing. And the orientation sensor would be used to determine the orientation of the camera relative to the gravity. Additionally the focal length and focus of the camera could even assist is determining the distance of any focused objects in the picture. In other words, not only would the device know where you are, but it could determine how you are tilting it and hence it would know EXACTLY where in space your picture was composed. According to our source, Apple will use this information to introduce several groundbreaking features. For example, if you were to take a picture of the Staples Center in Los Angeles, you will be provided with a prompt directing you to information about the building, address, and/or area. This information will include sources such as wikipedia. This seems like quite an amazing service; and a little hard to believe, however while the complexity of such a service may be unrealistic, such is actually feasible with the sensors onboard the next generation iPhone.
And why “unrealistic”? Every piece of this technology already exists in the wild. This is not a great technological leap. This is merely smart convergence.
There are already two applications on the Google Android platform that have these features. One is a proof-of-concept called Enkin, developed by Max Braun and Rafael Spring (students of Computational Visualistics from Coblenz Germany, currently doing robotics research at Osaka University in Japan). The second, Wikitude by Mobilizy, is already in full-blown commercial release (an Austrian company, founded by Philip Breuss-Schneeweis and Martin Lechner).
WIKITUDE DEMONSTRATION:
ENKIN, PROOF-OF-CONCEPT:
It is only one short step further to let users geo-tag their photos. Many social photo/map applications available for the iPhone already incorporate such a feature. Building this into the realtime viewfinder would not be a great challenge. By example, the proof-of-concept for this already exists in the form of Microsoft’s Photosynth (silverlight browser plugin required).
Social Media apps could tap into this utility to network members in real space. At the most basic level, Facebook and/or LinkedIn apps could overlay member’s with their name and profile information.
The next logical extension of this will be to place the information directly into your field of vision.
The OOH marketing opportunities are immense. Recent campaigns for General Electric in the US, and the Mini Cooper in Germany show where this is going. Suddenly the work done by Wayne Piekarski at the University of South Australia’s Wearable Computer Lab is no longer so SciFi (now being commercialized as WorldViz). At January’s CES, Vuzix debuted their new 920AV Model of eyewear, which includes an optional stereoscopic camera attachment to combine virtual objects with your real environment. Originally scheduled for a Spring release, their ship-date has now been pushed back to Fall (their main competitor, MyVu, does not yet have an augmented reality model). If the trend finally takes, expect to see more partnerships with eyewear manufactures.
Initially through the viewfinder of your smartphone, and eventually through the lens of your eyewear, augmentation will be the point of convergence for mobile-web, local-search, social media, and geo-targeted marketing. Whether Apple makes the full leap in one gesture with the release of their Next-Gen iPhone, or gets there in smaller steps depends upon both the authenticity/acuracy of this leak, and the further initiative of third-party software and hardware developers to take advantage of it. Innovation and convergence will be the economic drivers that reboot our economy.
EDIT: The only capability Apple actually needs to add to the iPhone in order for this proposed augmented reality to be implemented is a magnetometer (digital compass). Google Android models already have this component. Charlie Sorrel of WIRED Magazine’s Gadget Lab has separately reported this feature through leaks of a developer screen shot, and on May 22nd Brian X. Chen, also reporting for WIRED Magazine’s Gadget Lab, put the probability of a magnetometer being included in the new iPhone at 90%. Once the iPhone has an onboard compass, augmented reality features will begin to appear, whether through Apple’s own implementation or from third party developers.
UPDATE: Since the time of this writing, the iPhone 3GS has been released, and it does indeed include an magnetometer.













Bravo to Bill Gates
Before the question was closed, it received 3567 answers. Unfortunately, Bill did not mark a best answer (or even a list of good answers). My reply, which appears here (the 18th answer on page 90), emphasized that meeting our job market demand for scientist and engineers could not be met with education alone, but only by also opening up citizenship to foreign born students receiving college degrees in American Universities. My reply began:
On March 12th, Bill Gates gave an address before the U.S. House of Representatives Committee on Science and Technology, on the topic of Competitiveness and Innovation. This address marked the committee’s 50th Anniversary.
Bill Gates’ address to Congress:
Most of the committee members were respectful and receptive to Mr. Gates’ message. Representative Ralph Hall of Texas, district 4 gave a particularly warm introductory speech. There was one quite noteworthy exception. Dana Rohrabacher, California representative, district 46, who went on a protectionist/isolationist rant, felt that if Microsoft couldn’t hire the “A students” from abroad, they should just hire “B and C students” that were American born. He felt it was Microsoft’s responsibility to create jobs for these workers too. He even made the argument that, by giving H-1B visas to foreign engineers, that we would unfairly damage the labor needs of the recipient’s home country (you can’t make this stuff up!). After this bone-head (can I say that? …yes, of course I can. It’s my blog.) went beyond his alloted time, the chair of the committee asked him to wrap it up. Incensed by the perceived insult, Mr. Rohrabacher blathered, “You know, I’ve got a, uh, I’m working at, uh, I’m one of the guys who helped Kosovo become independent, I’m on the Foreign Relations Committee…” before he was eventually shut up. California, is this guy really the best you can find to represent you?
There is a very foolish and shortsighted sentiment that H-1B visas drive down wages and/or cause US citizens to loose jobs to foreign workers. With a shortage of scientific and engineering candidates, without more (many more) H-1B visa recipients, these jobs do not then go to natural born American citizens, but rather simply go unfilled. And that highly sought candidate will instead be employed by a foreign competitor.
Bill’s address was succinct but not thin, and his follow-up answers were well informed. He covered everything from the role of philanthropy in improving education, new educational opportunities offered by the internet, US competitiveness as compared to Europe and Asia, US investment in research and development, his strong support for the America Competes Act, teaching programs that have been successful both inside and outside the US, and what effect this has had on American competitiveness and businesses ability to meet their hiring needs. It was however, the issue of H-1B visas that captured the media. Below I have pulled all of Bill’s quotes related to the subject from the more than 2 hours of footage, sans any media spin (only 9 minutes of which was his actual Congressional address).
At time marker 5:25, citing research (PDF) Mr. Gates makes the case that H-1B visas actually create more jobs here in the United States:
At time marker 7:51 he added:
While the video above only contains Bill Gates’ address, and not the follow-up questions by members of the house which, as I point out, lasted much longer than the address itself, I have included a couple of noteworthy highlights. The majority of the committee’s members were sympathetic to Mr. Gates position, Mr. Rohrabacher bizarre comments above being the only exception.
Later, in response to a question by Mr. Rothman, representative for New Jersey, district 9, at time marker 10:47, Mr. Gates further made the point:
In another exchange with the committee regarding the stature of American Universities, Mr. Gates has this to add (11:04):
I would like to commend Bill Gates for speaking sense in the face of all the ill-founded isolationism being advocated by some false populist shills for the labor union special interests. The tech sector is the future of the American economy, and of the world. If America is to continue to prosper, we must increase our number of scientist, engineers and mathematicians. Even if all American college graduates became engineers, we would still have a shortage. This has more to do with birthrates than anything else. The only way to close this gap is through immigration, and the low hanging fruit are those foreigners who have already been educated in our system. They are already here, they want to stay here, and when we force them to leave, they will not leave the labor market, they will simply goto work in a foreign competitor economy, taking American intellectual capital with them as we throw them out.
I started off writing a technology story, and here I am, stuck in politics again.
RELATED LINKS:
Bill Gates’ Address in the C-Span Archives
Bill Gates’ full hearing before the Committee on Science and Technology, including pre-address comments by committee members, as well as a post address question and answer with Bill Gates, can be viewed in full at C-Span’s online archives. Available formats include both a Flash Movie and a Windows Media file (total run time is just over two hours). It can also be ordered on DVD.
Committee on Science and Technology, 50th Anniversary Address
Additionally, the address can be viewed in full from the United States House of Representatives’ website as a Real Media file.
Bill Gates unabridged written testimony as PDF
Due to time constraints, Mr. Gates agreed to give an abridged version of his address. His full testimony was entered into the record in writing, and can be downloaded in PDF form.
Microsoft website— Bill Gates, transcript from committee address
The full transcript of Bill Gates address before the Congressional committee, including all follow-up questions.
Bill Gates’ Speeches— Bill & Melinda Gates Foundation
Transcripts of other speeches by Bill Gates, in the archives of the Bill & Melinda Gates Foundation.